James Flemons defies industry conventions with his unisex, sustainably minded, and thoughtfully designed label Phlemuns - emphasizing accessibility and community. his work contemplates the power of ideas like fluidity, reconstruction, juxtaposition, and proportion play to create innovative and timeless pieces.
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Flemons founded his brand in 2013 and has been vocal about the many problematic issues plaguing the fashion industry for nearly a decade. the world seems to have finally caught up with his vision, with these issues seemingly being addressed more openly than ever before - but real industry-level change is yet to be seen.

image credit: @phlemuns